Established in 2004, Wow Mobile Center provides its customers with latest gadgets from major international and local brands namely: Samsung, Nokia, Huawei, Xiaomi, Oppo, Happy Mobile, O+, Starmobile and Cloudfone.
Wow Mobile Center opened its first store in CSI Market Square, Dagupan City, Pangasinan to cater to the then growing demand for mobile phones. Now, with four Wow Mobile Center branches in Pangasinan and La Union, its product offerings have expanded to include mobile phone accessories, smart watches and action cameras. In addition to this, it also operates the branches of Sony Centre in Dagupan and La Union, Samsung Mobile Concept Store Dagupan and La Union, Huawei Concept Store Sm Cabanatuan.
On the other hand, its affiliate company Progressive Wireless Telecom opened branches of Hello Telecom in Baguio and Dagupan and a concept kiosk Of Asus and Starmobile in SM Rosales.